The 2020 Subaru Love Promise Customer and Community Commitment Award

We've been nationally recognized for our dedication to our customers, our community, and the Subaru Love Promise.

We're honored to receive the 2020 Subaru Love Promise Customer and Community Commitment Award. This award nationally recognizes elite Subaru retailers who provide an exceptional customer experience at every interaction with Subaru. These retailers have also demonstrated an outstanding commitment to supporting passions and causes in their local communities in important areas such as the environment, community, health, education, and pets.

The 2020 Subaru Love Promise Customer and Community Commitment Award

What is the Subaru Love Promise?

The Subaru Love Promise is just that. A promise. It is a promise to do right by our community by partnering with nonprofit education, health, community, environment, and animal organizations - to set Subaru apart through our deeds and the deeds of our partners. To be unlike any other car company by doing what is right and good, just for the sake of doing it.

Flagstaff Subaru partnered with the Shadows Foundation in December during the Subaru Share the Love Event. The Shadows Foundation mission is to provide financial assistance and support services to Flagstaff and Northern Arizona residents. Shadows seeks to meet the needs of individuals and their families affected by life threatening disease and illness when they need it most. Flagstaff Subaru is proud to partner with such a wonderful local business that gives so much to the community.

Subaru Loves Pets

More info

Subaru Loves The Earth

More info

Subaru Loves Learning

More info

Subaru Loves to Help

More info

Subaru Loves to Care

More info


Whether they live in our homes or in the wild, Subaru is committed to keeping all animals safe and healthy.

A partner since 2008, Subaru has donated over $28 million to the ASPCA and through Subaru Loves Pets has helped support the rescue, transport, adoption and well-being of over 230,000 animals across the country. 


Loving the environment means more than loving the great outdoors. It means working to preserve it.

Since 2018, Subaru has partnered with TerraCycle.  Participating Subaru retailers collect hard-to-recycle trash that was headed to local landfills. We collect approximately 2 tons of this hard-to-recycle trash monthly, which will be converted to furnishings and other usable items and donated locally.


It’s our goal to make the pursuit of knowledge available to as many minds as possible.

Since 2015 Subaru, in partnership with the American Association for the Advancement Science, donated over 277,600 award-winning science books.  In addition, through our partnerships with Staples and we supported teachers and students with donations of S400,000 in gift cards and school supplies. 


In a perfect world, hunger would be history and hope would be commonplace. We believe a perfect world is possible.

In 2020, Subaru and its retailers made a donation to Feeding America to provide 50 million meals to help feed people in need during the COVID-19 crisis,* making meals available at 199 local food banks across the country.
*$1 helps provide at least 10 meals secured by Feeding America on behalf of local member food banks. 


We should all have a chance to lead a healthy life. We’re aiming to give as many people that chance as we can.

Since 2016, Subaru and its retailers have partnered with the Leukemia & Lymphoma Society (LLS) to donate over 167,000 blankets and 21,500 arts & crafts kits and reached nearly 150,000 patients in more than 780 hospitals nationwide. 

How is Flagstaff Subaru dedicated locally to the Love Promise?

Our Love Promise can be seen in various partnerships with local charities and non-profits. We're grateful for the opportunity, not only to be a part of our community, but to serve it as well.

Humane Society
Flagstaff Public School System
Shadows Foundation
 Subaru Love Promise Heart
The Subaru Love Promise - Community Commitment View Our Love Promise Pledge
The Subaru Love Promise - Community Commitment
The Subaru Love Promise - Customer Commitment

Love Promise Stories from Flagstaff Subaru

Subaru and Flagstaff Subaru believe in making a positive impact on the communities in which we live and work. We uphold that belief through our Love Promise Community Commitment. Every month, we select inspiring stories from customers and partners from around our area who strive to support our collective commitment and feature them here

Welcome Flagstaff  –  Naomi M

Many thanks to everyone at Flagstaff Subaru and AZ Oncology-Flagstaff, not only for a memorable day, but for supporting LLS’s mission to cure blood cancers and improve the quality of life of patients and their families. We appreciate Flagstaff Subaru and AZ-Oncology-Flagstaff participating for the first time this year and we look forward to having you back in the years to come! Thank you for the beautiful message of “Hope” as we shared it with our patients and families we serve. It is like communities like Flagstaff that help us reach our local patients with resources and information.

Flagstaff Subaru staff joined in on MOW Ride Along  –  Melinda T

Flagstaff Subaru staff assisted Coconino County Meals on Wheels drivers in delivering emergency meals to 61 homebound seniors in the Flagstaff Community. Not only did Subaru staff deliver meals, but they also brought over two of their Subaru vehicles to transport the meals. Despite the cold and windy weather, Subaru staff enjoyed meeting the seniors and vowed to continue the ride-along! Hats off to Flagstaff Subaru!!

Subaru shows up in the Annual 4th of July Parade  –  Melinda T

Volunteers and County dignitaries walked along side the Subaru during the 21st Annual 4th of July Parade on July 4, 2018 in Flagstaff, Arizona.This included the Coconino County Manager James Jayne; Coconino County Attorney Bill Ring, Coconino County Clerk of the Board Valerie Wyant, and other county staff, including two of the volunteers who assist with the meal program. There were over 150 entries and 10,000 in attendance that day. The community was well aware of the meals on wheels program, as we heard, "yay, Meals on wheels!" and "Way to go, Subaru!" from many in attendance along the parade route.

Thumbs up!!  –  Melinda T

I am very proud to be a driver for the Meals On Wheels program in Flagstaff AZ and I was privileged to be the first driver of the donated Subaru Outback for meal delivery. The Subaru has made delivery so much easier due to the hatchback, the gas mileage is great and I love the way it handles in our downtown area. There is an outlet for a plug in the very rear of this vehicle, perfect for our heated packs. Actually, I was looking into a new vehicle and thought about a Subaru, now I am sold on one. I get friendly waves and thumbs up every time I drive it. Lots of compliments for Subaru and the MOW program. This was a wonderful donation for the community and they are noticing! Thank you, Pam Miranda, MOW Driver, Flagstaff, AZ

Go Baby Go  –  Farren M

First, I want to thank Flagstaff Subaru for taking strides to help our community and support organizations which help our community. My name is Farren Muscarella, I am a pediatric physical therapist and in my spare time, I am the co-director of NAU Go Baby Go. Go Baby Go program is dedicated to providing children in Northern Arizona with a fun and useful way to move around! We have a great team of NAU engineer students who help us convert typical battery operated ride-on toys into mobility devices for children who can not walk. This may not sound like a big deal, but it is! These kids have special needs and rely on their parents to move them from place to place and they can not play or interact with their peers like typical kids. When these kids get in a car their whole world changes, because now they are in charge of where they go and how they play, it is truly life changing! NAU Go Baby Go was established in November 2015, we have since provided over 20 cars to local families free of cost to the families. The experience of making the cars custom to the child's needs is truly remarkable, and then watching these kids take off in their cars and move for the first time on their own is unforgettable. To date our funding is from private donations and grant funds for research. We are hoping to expand our donations to allow us to provide more children with the needed cars. I thought this would be a perfect "Love Promise" opportunity for Flagstaff Subaru since we are getting kids moving, playing, and exploring by giving them cars! Wouldn't it be so cool to provide all the cars with Subaru decals/stickers or what about mini forester models, the possibilities are endless with your support. Highlight and right click these links to our articles featured in Daily Sun: and Thank you so much for your time and consideration. I look forward to answering any more questions you may have! Farren Muscarella

The Butterfly Heroes at Flagstaff Subaru!  –  Steve H

Unfortunately, the decline in milkweed plants that are the only natural home for Monarch larvae has caused the Monarch population to plummet by over 90% in recent years. To help raise awareness to this issue, Flagstaff Subaru has partnered with the National Wildlife Federation for the Butterfly Heroes program as part of our Subaru Loves the The Monarch butterfly is a familiar favorite of many of our childhoods. Earth initiative during the month of April. Want to learn more about how you can join us in our effort? Stop by our store to get information on the Butterfly Heroes program and pick up a pack of seeds to start your own butterfly habitat.

Flagstaff Subaru Partners With Meals On Wheels  –  Steve H

Flagstaff Subaru has partnered with our local Meals On Wheels to help collect food for those who need it. Bring in your non-perishable food items between June 15th and June 30th to help us donate. Flagstaff Subaru is located at 4960 E Marketplace Dr just behind the Flagstaff Mall.

Flagstaff Subaru Supports E-Waste Recycling  –  Steve H

If you have some unwanted electronic items that you've been meaning to get rid off, Flagstaff Subaru is hosting a month-long free collection event. During the month of April, people can bring in their unwanted items to the dealership 24/7. Flagstaff Subaru has teamed up with a company who will responsibly collect and recycle your electronic waste. Free E-waste Recycling Event Flagstaff Subaru Items Acceptable Include: ICD Monitors, Cell Phones, Cords & Laptops Cannot Accept: Alkaline Batteries, Light Bulbs & kitchen appliances Location: 4960 E Marketplace Dr, Flagstaff, AZ 86004 call: 928-522-6386

Flagstaff Subaru Supports Flagstaff Schools  –  Scott D

Flagstaff Subaru had the opportunity to be the official sponsor of "Support a School and Win Something Cool". The Flagstaff Unified School District (FUSD) is comprised of a total of 16 schools and a little over 6,000 students purchased a 2015 Subaru Forester Premium from Flagstaff Subaru and sold raffle tickets for the Forester. Tickets were $25 dollars each or 5 for $100. Every school was given an even number of tickets and all of the proceeds from the sale of the tickets stayed in that individual school to be used for any special project they needed financial assistance with. In exchange for our sponsorship we were given the opportunity to display our vehicles at school open houses, parent nights, school conferences, and all sporting events. The Forester was given away at half time of the Flagstaff High VS. Coconino High football game. These are the two high schools in Flagstaff. There was approximately 5,000 people in attendance at the game.